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CROSS-BUYING BEHAVIOR MODEL FOR CUSTOMERS IN LARGE CHAIN STORES
Authors :
Goohari, Behzad
;
Rezaei_rad, Mostafa
;
Namamian, Farshid
Subjects:
Shopping behavior, Cross-buying behavior, Foundation stores
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Academic Journal
CROSS-BUYING BEHAVIOR MODEL FOR CUSTOMERS IN LARGE CHAIN STORES.
Authors :
Goohari, Behzad
1
;
Rezaei_rad, Mostafa
2
;
Namamian, Farshid
3
Source:
Revista Orbis. 2020 Special Issue, Vol. 15, p58-72. 15p.
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