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Effects of eco-labels and framing message on consumers' attitudes toward the advertisement, consumers' attitudes toward the brand, and consumers' evaluations of brand equity

• Authors : Lee, Youngdeok

Subjects: Clothing trade Environmental aspects.; Advertising Clothing and dress.; Branding (Marketing)

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Exploring authenticity in YouTube's beauty community

• Authors : Mavrakis, Megan Nicole

Subjects: Authenticity (Philosophy) in mass media.; Branding (Marketing) Social aspects.; Beauty culture Social aspects.

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Branding territorial : L'élaboration d'une marque territoriale : puissant instrument pour la promotion et le développement des territoires

• Authors : BOURKIZA, Oussama

Subjects: Attractivité territoriale; Marketing territorial; Branding territorial

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Le label : facteur d'internationalisation de la marque des coopératives marocaines

• Authors : GHILANE , Hind; FILALI ALLACH, Mariam

Subjects: Stratégie de marque; Internationalisation; Coopératives

• Source: International Journal of Economic Studies and Management (IJESM); Vol. 1 No. 2 (2021): Issue 02 (2021); 272-279 ; 2789-049X ; 10.52502/ijesm.v1i2

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Branding territorial : L’élaboration d’une marque territoriale : puissant instrument pour la promotion et le développement des territoires

• Authors : BOURKIZA , Oussama

Subjects: Attractivité territoriale; Marketing territorial; Branding territorial

• Source: Revue Internationale des Sciences de Gestion; Vol. 5 No. 3 (2022) ; Revue Internationale des Sciences de Gestion ; Vol. 5 No. 3 (2022) ;

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LA STRATEGIE DE MARQUE DANS LES ORGANISATIONS PUBLIQUES MAROCAINES

• Authors : QANQOM, AMIRA

Subjects: NMP; PUBLIC ORGANIZATION; MARKETING

• Source: Moroccan Journal of Research in Management and Marketing; Vol. 14, No 1 (2022): JANUARY-JUNE 2022; 38-55 ; Revue Marocaine de Recherche en Management et Marketing; Vol.

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LA STRATEGIE DE MARQUE DANS LES ORGANISATIONS PUBLIQUES MAROCAINES

• Authors : QANQOM AMIRA

Subjects: nmp; public organization; marketing

• Source: Revue Marocaine de Recherche en Management et Marketing, Vol 14, Iss 1, Pp 38-55 (2022)

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Public-Private Marketing Working Group report to the legislature.

• Authors : Pachkovsky, Alexander

Subjects: Government marketing Connecticut.; Government publicity Connecticut.; Industrial promotion Connecticut.

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Destination Branding : Strategy, Vision and Economic Impact, Critical to Long Term Success

• Authors : Fiveash, Randall L.

Subjects: Branding (Marketing); Tourism.; Stratégie de marque.dissertations.; Academic theses; Academic theses.

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Economic development branding and marketing in other states

• Authors : Poole, Heather

Subjects: Branding (Marketing) States. United States; Stratégie de marque États. États-Unis; Economic policy.

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