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THE ROLE OF RELATIONSHIP MARKETING IN CREATING FINANCIAL SERVICES CONSUMER LOYALTY.

• Authors : Irina, Răbonţu Cecilia¹

Subjects: Financial services industry; Customer loyalty; Relationship marketing

• Source: Annals of the Constantin Brancusi University of Targu Jiu-Letters & Social Sciences Series. 2012, Issue 3, p1-16. 16p.

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A RESPONSABILIDADE SOCIAL EMPRESARIAL E O MARKETING: REFLEXOS NA ATITUDE E NA LEALDADE DO CONSUMIDOR DE SUPERMERCADOS EM SÃO PAULO/SP.

• Authors : Robinson Marin, Edward¹ ; do Amaral Moretti, Sérgio Luiz²

• Source: Alcance. jan-mar2012, Vol. 19 Issue 1, p24-34. 11p.

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A RESPONSABILIDADE SOCIAL EMPRESARIAL E O MARKETING: REFLEXOS NA ATITUDE E NA LEALDADE DO CONSUMIDOR DE SUPERMERCADOS EM SÃO PAULO/SP.

• Authors : Marin, Edward Robinson¹ ; do Amaral Moretti, Sérgio Luiz²

Subjects: Social responsibility of business; Corporate culture; Business ethicsBrazil

• Source: Revista Alcance. Jan-Mar2012, Vol. 19 Issue 1, p24-34. 11p.

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Consumer Behavior and Factors that Influence Consumption and Customer Satisfaction.

• Authors : Sacoto Castillo, Viviana Alexandra^1,2 ; Jimber Del Río, Juan Antonio^1,3

Subjects: Consumer behavior; Customer satisfaction; Customer loyalty

• Source: TEM Journal. May2023, Vol. 12 Issue 2, p820-831. 12p.

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Standing out.

• Authors : Godfrey, Graham

Subjects: Branding (Marketing); Chocolate candy; Customer loyalty

• Source: Confectionary Production. Feb2014, Vol. 79 Issue 10, p25-28. 3p.

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PROTECT POINTS AND MILES FROM THEFT.

• Authors : GERSTNER, LISA

• Source: Kiplinger Personal Finance. Mar2017, Vol. 71 Issue 3, p12-12. 3/4p. 1 Color Photograph.

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