Item request has been placed! ×
Item request cannot be made. ×
loading  Processing Request

Circular reasoning.

Item request has been placed! ×
Item request cannot be made. ×
loading   Processing Request
  • Additional Information
    • Subject Terms:
    • Abstract:
      Addresses the value of store circulars amid the increasing costs and alternatives facing the U.S. retail market. Income households contributing to the decline in circulars' usefulness; Legislation passed by the Congress that gave a boost to retailers and others who distribute circulars through the mail; Strategies for building return business and frequency using circulars.