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Qlobal turizm sənayesində mehmanxana xidmətlərinin inkişaf trendləri və keyfiyyətin qiymətləndirilməsi metodlarının müasir təhlili. (Azerbaijani)

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  • Additional Information
    • Alternate Title:
      Modern Analysis of Development Trends in Hotel Services and Service Quality Assessment Methods in the Global Tourism Industry. (English)
    • Abstract:
      This article presents a scientific and analytical examination of development trends in hotel services and the applicability of service quality assessment methods (SERVQUAL, SERVPERF, HOLSERV, etc.) in the modern global tourism industry. The analysis reveals that digital transformation, changes in consumer behavior, and technological innovations require a more flexible, data-driven, and integrated approach to managing service quality in hotels. The comparison of various methodologies allows for identifying their strengths, limitations, and optimal areas of use. The article aims to contribute to the development of effective and contemporary service quality management models in the tourism sector. [ABSTRACT FROM AUTHOR]
    • Abstract:
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