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crafting a COMMUNITY.
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- Author(s): McKay, Lauren
- Source:
CRM Magazine; Jun2010, Vol. 14 Issue 6, p24-29, 6p, 1 Color Photograph, 1 Illustration
- Subject Terms:
- Additional Information
- Abstract:
The article discusses how to create a community in social media. It discusses the potential impact of the social media on the business, as well as its development. It suggests that companies can keep as many customers as they like, but any true community has to truly benefit its customers and competitors.
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