Item request has been placed!

Item request cannot be made.

Processing Request

Search Results

Display Settings

Results per page: 10

Sort By: Relevance

Your Filters

Collection : Akademicka Platforma Czasopism (Apcz) Filter by : Subject

Item request has been placed!

Item request cannot be made.

Processing Request

Academic Journal

Marketing activities on the Internet in the era of the first wave of the pandemic COVID-19 in the SME sector in Poland ; Działania marketingowe w Internecie w dobie pierwszej fali pandemii COVID-19 w sektorze MSP w Polsce

Authors : Lewandowski, Mariusz

Subjects: e-marketing; komunikacja marketingowa; digital marketing

Source: Civilization Rapprochements; Vol. 19 No. 1 (2023); 87-105 ; Zbliżenia Cywilizacyjne; Tom 19 Nr 1 (2023); 87-105 ; 2658-1248 ; 1896-4087

Read More Add to Saved list

Academic Journal

Key factors of choosing a higher school based on the analysis of keywords searched on Google ; Kluczowe czynniki brane pod uwagę przy wyborze studiów na podstawie analizy fraz wyszukiwanych w Google

Authors : Ciechanowski, Patryk; Sarbinowski, Alan

Subjects: digital marketing; search engine marketing; decision making

Source: Civilization Rapprochements; Vol. 19 No. 1 (2023); 11-33 ; Zbliżenia Cywilizacyjne; Tom 19 Nr 1 (2023); 11-33 ; 2658-1248 ; 1896-4087

Read More Add to Saved list

Academic Journal

CONCERNS OF POLISH SME SECTOR IN REGARDS TO USING CLOUD-BASED SERVICES ; OBAWY POLSKIEGO SEKTORA MŚP W KWESTII KORZYSTANIA Z USŁUG ŚWIADCZONYCH W MODELU CHMURY OBLICZENIOWEJ

Authors : Błaś, Róża

Subjects: SME sector; cloud computing; electronic services

Source: Acta Universitatis Nicolai Copernici. Zarządzanie; Tom 43 Nr 4 (2016); 21-31 ; Acta Universitatis Nicolai Copernici. Management; Vol. 43 No. 4 (2016); 21-31 ; 2450-7040 ; 1689-8966

Read More Add to Saved list

Academic Journal

Contradicciones en la reacción del consumidor ante el polígrafo y perfil de personalidad = Contradictions in consumer reaction to the polygraph and personality profile

Authors : Escobar Torres, María Orquídea

Subjects: polígrafo; perfil de personalidad; marketing

Source: Journal of Education, Health and Sport; Tom 5 Nr 11 (2015); 504-515 ; Journal of Education, Health and Sport; Vol. 5 No. 11 (2015); 504-515 ; 2391-8306

Read More Add to Saved list

Academic Journal

Contradictions in consumer reaction to the polygraph and personality profile

Authors : Escobar Torres, Marria Orquidea

Subjects: polygraph; personality profile; consumer behavior

Source: Quality in Sport; Vol. 1 No. 3 (2015); 50-60 ; Quality in Sport; Tom 1 Nr 3 (2015); 50-60 ; 2450-3118

Read More Add to Saved list

Academic Journal

The impact of mobile devices on marketing communication ; Wpływ urządzeń mobilnych na komunikację marketingową

Authors : Błaś, Róża

Subjects: marketing communication; advertising message; mobile devices

Source: Acta Universitatis Nicolai Copernici. Zarządzanie; Tom 41 Nr 1 (2014); 117-129 ; Acta Universitatis Nicolai Copernici. Management; Vol. 41 No. 1 (2014); 117-129 ; 2450-7040 ; 1689-8966

Read More Add to Saved list

Academic Journal

Consumer loyalty strategy ; Strategia lojalności konsumentów

Authors : Wiśniewska, Agnieszka

Subjects: loyalty; consumer behavior; strategy

Source: Acta Universitatis Nicolai Copernici. Zarządzanie; Tom 41 Nr 1 (2014); 39-53 ; Acta Universitatis Nicolai Copernici. Management; Vol. 41 No. 1 (2014); 39-53 ; 2450-7040 ; 1689-8966

Read More Add to Saved list

Academic Journal

THE IMPACT MECHANISM OF BRAND IMAGE ON CONSUMER BEHAVIOR ; Mechanizm oddziaływania wizerunku marki na zachowania konsumentów

Authors : Wiśniewska, Agnieszka

Subjects: brand image; consumer behavior; attitudes

Source: Acta Universitatis Nicolai Copernici. Zarządzanie; Tom 39 (2012); 187-196 ; Acta Universitatis Nicolai Copernici. Management; Vol. 39 (2012); 187-196 ; 2450-7040 ; 1689-8966

Read More Add to Saved list