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Collection : Publikasi Universitas Mercu Buana
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Academic Journal

The Role of Service Quality, Price, and Product Quality in Influencing Purchase Decision at Café with Classic Atmosphere in Kampung Heritage

Subjects: Service quality; Price; Product quality

  • Source: IJIEM - Indonesian Journal of Industrial Engineering and Management; Vol 5, No 3: October 2024; 682-690 ; 2745-9063 ; 2614-7327 ; 10.22441/ijiem.v5i3

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Academic Journal

PENGARUH CITA RASA TERHADAP KEPUASAN PELANGGAN DAN DAMPAKNYA PADA LOYALITAS PELANGGAN PADA RUMAH MAKAN MINANG RAYA GUNUNG PUTRI

Subjects: Taste; Customer Satisfaction; Customer Loyality

  • Source: SWOT : Jurnal Ilmiah Ilmu Manajemen; Vol 13, No 1 (2023): SWOT: JURNAL ILMIAH ILMU MANAJEMEN ; 2657-2087 ; 2087-8877 ; 10.22441/swot.v13i1

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Academic Journal

The Role of Decisions in Intervening Website Quality, e-Promotion, and e-Trust towards e-Repurchase Intention on e-Commerce

Subjects: e-purchase decision; e-promotion; e-repurchase intention

  • Source: MIX: JURNAL ILMIAH MANAJEMEN; Vol 13, No 2 (2023): MIX: JURNAL ILMIAH MANAJEMEN; 348-368 ; 2460-5328 ; 2088-1231 ; 10.22441/jurnal_mix.2023.v13i2

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Academic Journal

PENGARUH PENGETAHUAN, PERSEPSI KEMUDAHAN DAN PERSEPSI MANFAAT TERHADAP INTENSI PENGGUNAAN QRIS SEBAGAI METODE PEMBAYARAN DIGITAL (Studi Pada Mahasiswa Universitas Mercu Buana Meruya)

Subjects: Knowledge; Perceived Ease of Use; Perceived of Usefulness

  • Source: Journal of Fundamental Management (JFM); Vol 4, No 3 (2024): NOVEMBER 2024; 308-318 ; 2775-6300 ; 2775-4480 ; 10.22441/jfm.v4i3

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Academic Journal

ANALISIS VARIABEL-VARIABEL YANG MEMPENGARUHI UNDERPRICING SAHAM PADA INTIAL PUBLIC OFFERING (IPO) DI BURSA EFEK INDONESIA (BEI) TAHUN 2022

Subjects: Intial Public Offering; Underpricing; Reputasi Underwriter

  • Source: Journal of Fundamental Management (JFM); Vol 4, No 2 (2024): JULI 2024; 258-274 ; 2775-6300 ; 2775-4480 ; 10.22441/jfm.v4i2

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Academic Journal

PENGARUH PRAKTEK MANAJEMEN KEUANGAN, INOVASI PRODUK DAN SOSIAL MEDIA TERHADAP KINERJA KEUANGAN DI PERUSAHAAN MANUFAKTUR PERIODE TAHUN 2016-2020 (Studi Kasus pada PT. Hojeon Limited Indo Network Jakarta Selatan)

Subjects: V1: praktek manajemen V2: inovasi produk V3: sosial media Y: kinerja keuangan

  • Source: SWOT : Jurnal Ilmiah Ilmu Manajemen; Vol 12, No 1 (2022): SWOT: JURNAL ILMIAH ILMU MANAJEMEN ; 2657-2087 ; 2087-8877 ; 10.22441/swot.v1i1

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Academic Journal

PENGARUH CITRA DESTINASI, ELECTRONIC WORD OF MOUTH, DAN SATISFACTION DIMEDIASI LOYALITAS WISATAWAN TERHADAP MINAT BERKUNJUNG KEMBALI KE SABA BADUY

Subjects: Destination Image; Electronic Word of Mouth; and satisfaction on Interest in Returning to Saba Baduy Through Tourist Loyalty

  • Source: SWOT : Jurnal Ilmiah Ilmu Manajemen; Vol 11, No 3 (2021): SWOT: JURNAL ILMIAH ILMU MANAJEMEN ; 2657-2087 ; 2087-8877 ; 10.22441/swot.v11i3

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Academic Journal

THE INFLUENCE OF BRAND IMAGE, PRICE PERCEPTION, BRAND AWARENESS ON BRAND LOYALTY (STUDY ON WARDAH FACIAL CLEANSER CUSTOMERS)

Subjects: Brand Image; Price Perception; Brand Awareness

  • Source: Jurnal Ilmiah Manajemen dan Bisnis; Vol 10, No 3 (2024): Jurnal Ilmiah Manajemen dan Bisnis; 316-326 ; 2655-7274 ; 2460-8424 ; 10.22441/jimb.v10i3

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Academic Journal

Examining Indonesian Gen Z Muslim Consumers' Purchase Intentions for Muslim Fashion on Shopee: A TPB Extension Perspective

Subjects: E-WOM; Quality Product; TPB

  • Source: Jurnal Ilmiah Manajemen dan Bisnis; Vol 10, No 2 (2024): Jurnal Ilmiah Manajemen dan Bisnis; 195-212 ; 2655-7274 ; 2460-8424 ; 10.22441/jimb.v10i2

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The Influence of Good Corporate Governance, Non Performing Financing, Capital Adequacy Ratio, Financing to Deposit Ratio on Financial Performance (Case Study of Sharia Banks in Indonesia for the period 2018 – 2022)

Subjects: Good Corporate Governance; Non Performing Financing; Capital Adequacy Ratio

  • Source: Indikator: Jurnal Ilmiah Manajemen dan Bisnis; Vol 8, No 3 (2024); 52-62 ; 2598-4888 ; 2598-6783 ; 10.22441/indikator.v8i3

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  • 1-10 of  67 results for ""data analysis method""