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THE EFFECT OF ADDRESSING ATTRACTION, PRICE PERCEPTION AND ELECTRONIC WORD OF MOUTH (EWOM) ON THE PURCHASE DECISION OF YOU BRAND COSMETICS

• Authors : Julianti Cristimonica; Mulyo Budi Setiawan

• Source: JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol. 10 No. 1 (2022): Volume 10 Nomor 1 2022; 59-65 ; JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol 10 No 1 (2022): Volume

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THE INFLUENCE OF BRAND IMAGE, BRAND AWARENESS AND BRAND TRUST ON BRAND LOYALTY (STUDY ON STUDENTS USING WARDAH COSMETICS)

• Authors : Melli Aprillia Subastiyanti; Sutedjo, Bambang

• Source: JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol. 10 No. 2 (2022): Volume 10 Nomor 2 2022; 163-170 ; JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol 10 No 2 (2022):

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THE EFFECT OF DEBT TO ASSET RATIO (DAR), DEBT TO EQUITY RATIO (DER), AND TOTAL ASSETS TURNOVER (TATO) ON RETURN ON ASSET (ROA) IN COSMETICS AND HOUSEHOLD GOODS SUB SECTOR COMPANIES LISTED IN THE INDONESIA STOCK EXCHANGE YEAR 2016 - 2019

• Authors : Alifiana, Sophira; Indah, Novi Permata

Subjects: Debt to Asset Ratio; Debt to Equity Ratio; Total Assets Turnover

• Source: JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol. 9 No. 2 (2021): JIM UPB Volume 9 No 2 2021; 136-147 ; JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol 9 No 2 (2021):

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THE EFFECT OF BRAND EQUITY ON CONSUMER LOYALTY OF ESQA COSMETICS IN BANDAR LAMPUNG

• Authors : De Yusa, Viola; Andini Ira Maulina

• Source: JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol. 10 No. 2 (2022): Volume 10 Nomor 2 2022; 117-124 ; JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam); Vol 10 No 2 (2022):

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PENGARUH KEBERAGAMAN PRODUK, KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN KOSMETIK WARDAH DI BATAM CENTER ; Pengaruh Keberagaman Produk, Kualitas Produk Dan Citra Merek Terhadap Keputusan Pembelian Kosmetik Wardah Di Batam Center

• Authors : Maurine Givanka Ningsih; Mauli Siagian

Subjects: Citra Merek; Keberagaman Produk; Keputusan Pembelian

• Source: SCIENTIA JOURNAL : Jurnal Ilmiah Mahasiswa; Vol. 6 No. 2 (2024): Scientia Journal ; SCIENTIA JOURNAL; Vol 6 No 2 (2024): Scientia Journal ; 2714-593X ; 10.33884/scientiajournal.v6i2

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PERLINDUNGAN KONSUMEN TERHADAP PEMBELIAN KOSMETIK ILEGAL MELALUI SITUS ONLINE

• Authors : Han, David; Ukas

Subjects: Consumer protection; online sites; illegal products

• Source: SCIENTIA JOURNAL : Jurnal Ilmiah Mahasiswa; Vol. 4 No. 3 (2021): Volume 4 Nomor 3 2021 ; SCIENTIA JOURNAL; Vol 4 No 3 (2021): Volume 4 Nomor 3 2021 ; 2714-593X

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IMPLEMENTASI DATA MINING PENJUALAN KOSMETIK DENGAN ALGORITMA APRIORI

• Authors : Ulkhairi, Meta; Hutabri, Ellbert

• Source: Computer and Science Industrial Engineering (COMASIE); Vol 3 No 3 (2020): comasie; 102-111 ; Computer Science and Industrial Engineering; Vol 3 No 3 (2020): comasie; 102-111 ; 2715-6265

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PENGARUH KUALITAS PELAYANAN, KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUASAN KONSUMEN KOSMETIK PIXY DI MATAHARI MEGA MALL KOTA BATAM

• Authors : Elok Pitaloka Putri; Syaifullah

• Source: SCIENTIA JOURNAL : Jurnal Ilmiah Mahasiswa; Vol. 5 No. 2 (2022): Volume 5 Nomor 2 2022 ; SCIENTIA JOURNAL; Vol 5 No 2 (2022): Volume 5 Nomor 2 2022 ; 2714-593X

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ANALISIS KEPUASAN PELANGGAN TERHADAP JASA ELANG KURIR DI TANJUNG PIAYU

• Authors : situmorang, obajano; Asmarawati, Citra

Subjects: goal programming

• Source: Computer and Science Industrial Engineering (COMASIE); Vol. 7 No. 1 (2022): Comasie; 76-82 ; Computer Science and Industrial Engineering; Vol 7 No 1 (2022): Comasie; 76-82 ; 2715-6265

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RULES ASSOCIATION FP-GROWTH DALAM ANALISIS KERANJANG PASAR

• Authors : Butar Butar, Masro Shausi; Elisa, Erlin

Subjects: Association Algorithm FP Growth; Consumer’s Buying Patterns; Cosmetic

• Source: Computer and Science Industrial Engineering (COMASIE); Vol. 6 No. 2 (2022): Comasie; 127-136 ; Computer Science and Industrial Engineering; Vol 6 No 2 (2022): Comasie; 127-136 ; 2715-6265

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