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Content Provider : Business Source Index Publisher : fundacion universidad del norte Subject : comportamiento del consumidor Filter by : Subject

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Academic Journal

Compra impulsiva en el homosexual masculino.

Authors : Giraldo Oliveros, Mario Eduardo^1,2,3 ; Alvarado López, Vanya Guadalupe^3,4

Subjects: *PURCHASING; *CONSUMERS; *ECONOMICSBARRANQUILLA (Colombia); COLOMBIA

Source: Pensamiento & Gestión. 2006, Issue 20, p125-164. 40p.

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Academic Journal

Validación del Modelo Psicoeconómico del Consumidor.

Authors : Rodríguez Vargas, Juan Carlos¹

Subjects: *ECONOMICS; *COMPUTER software; *CONSUMERSBARRANQUILLA (Colombia); COLOMBIA

Source: Pensamiento & Gestión. 2006, Issue 20, p1-54. 54p.

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Academic Journal

COMPORTAMIENTO DE COMPRA DEL CLIENTE DE DROGUERÍAS EN TIEMPOS DE PANDEMIA POR COVID-19 EN BOYACÁ, COLOMBIA.

Authors : Limas Suárez, Sonia Janneth¹ ; Zorro Zorro, Luz Ángela² ; Williams Echeverri, Carolina Rosa³

Subjects: *CONSUMER behavior; *DRUGSTORES; *COVID-19 pandemicBOYACA (Boyaca, Colombia)

Source: Pensamiento & Gestión. 2022, Vol. 52, p1-33. 33p.

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Academic Journal

Neuroimágenes en la investigación de mercados.

Authors : Ufre, Erick Jassir^1,2

Subjects: *MARKETING research; *NEUROMARKETING; *CONSUMER behaviorCOLOMBIA

Source: Pensamiento & Gestión. jul2009, Issue 26, p73-93. 21p. 2 Diagrams, 2 Charts.

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