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Content Provider : Business Source Index Publisher : palgrave macmillan ltd. Subject : accounting education Subject : higher education Filter by : Subject
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Academic Journal

The Returns to College Education - An Analysis with College-Level Data.

Subjects: *UNIVERSITIES & colleges; HIGHER education; PRIVATE schools

  • Source: Eastern Economic Journal. Sep2017, Vol. 43 Issue 4, p604-620. 17p.

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Academic Journal

Resource-Based Public Relations Efforts for University Reputation from an Agenda-Building and Agenda-Setting Perspective.

Subjects: *PUBLIC relations; *UNIVERSITIES & colleges; *RESOURCE-based theory of the firm

  • Source: Corporate Reputation Review. Aug2015, Vol. 18 Issue 3, p195-209. 15p.

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Academic Journal

Missing Men: Determinants of the Gender Gap in Education Majors.

Subjects: *UNIVERSITIES & colleges; HIGHER education; GENDER differences in education

  • Source: Eastern Economic Journal. Sep2017, Vol. 43 Issue 4, p699-714. 16p.

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Academic Journal

Unbundling For-Profit Higher Education: Relaxing the 90/10 Revenue Constraint.

Subjects: *FEDERAL aid; *FINANCIAL aid; HIGHER education

  • Source: Eastern Economic Journal. Apr2023, Vol. 49 Issue 2, p176-200. 25p.

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Academic Journal

'Extending' participation in higher education--Implications for marketing.

Subjects: *UNIVERSITIES & colleges; *MARKETING; HIGHER educationUNITED Kingdom

  • Source: Journal of Targeting, Measurement & Analysis for Marketing. May2003, Vol. 11 Issue 4, p314. 12p.

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Academic Journal

The influence of advertisement repetition on price image in the context of higher education services.

Subjects: *ADVERTISING; *PRICES; *UNIVERSITIES & colleges

  • Source: Journal of Revenue & Pricing Management. Aug2019, Vol. 18 Issue 4, p342-352. 11p.

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Academic Journal

Does the Type of Degree Predict Different Levels of Satisfaction and Loyalty? A Brand Equity Perspective.

Subjects: *BRAND equity; *BRAND personification; *LOYALTY

  • Source: Corporate Reputation Review. May2020, Vol. 23 Issue 2, p57-77. 21p.

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Academic Journal

A framework of brand-centred training and development activities, transformational leadership and employee brand support in higher education.

Subjects: *BRANDING (Marketing); *UNIVERSITIES & colleges; TRANSFORMATIONAL leadership

  • Source: Journal of Brand Management. Mar2020, Vol. 27 Issue 2, p143-159. 17p.

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Academic Journal

Effects of geographical university names on users' perceptions.

Subjects: *ORGANIZATIONAL name changes; *UNIVERSITIES & colleges; UNIVERSITY & college namesITALY

  • Source: Journal of Brand Management. Jan2012, Vol. 19 Issue 4, p344-357. 14p. 3 Charts, 1 Map.

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  • 1-9 of  9 results for ""UNIVERSITIES & colleges""