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Publication : academy of management journal Subject : marketing strategy
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Academic Journal

Stage of the Product Life Cycle, Business Strategy, and Business Performance.

Subjects: *PRODUCT life cycle; *STRATEGIC planning; *MARKETING planning

  • Source: Academy of Management Journal. Mar1984, Vol. 27 Issue 1, p5-24. 20p. 4 Graphs.

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Academic Journal

Top Executive Locus of Control and Its Relationship to Strategy-Making, Structure, and Environment.

Subjects: *STRATEGIC planning; *RISK management in business; *MARKETING strategyCANADA

  • Source: Academy of Management Journal. Jun82, Vol. 25 Issue 2, p237-253. 17p. 4 Charts.

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Academic Journal

ENTRY INTO EMERGENT AND UNCERTAIN PRODUCT-MARKETS: THE ROLE OF ASSOCIATIVE RHETORIC.

Subjects: BUSINESS planning; RHETORIC; STRATEGIC planning

  • Source: Academy of Management Journal. Dec2008, Vol. 51 Issue 6, p1171-1188. 18p. 2 Charts, 1 Graph.

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Academic Journal

A CUSTOMER INTERACTION APPROACH TO STRATEGY AND PRODUCTION COMPLEXITY ALIGNMENT IN SERVICE FIRMS.

Subjects: SERVICE industries management; CUSTOMER relations; INDUSTRIAL management

  • Source: Academy of Management Journal. Dec2003, Vol. 46 Issue 6, p775-786. 12p. 3 Charts, 1 Graph.

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Academic Journal

ALLIANCE-BASED COMPETITIVE DYNAMICS.

Subjects: STRATEGIC alliances (Business); COMPETITION; BIOTECHNOLOGY industries

  • Source: Academy of Management Journal. Aug2002, Vol. 45 Issue 4, p791-806. 16p.

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Academic Journal

FIRM RESOURCES AS MODERATORS OF THE RELATIONSHIP BETWEEN MARKET GROWTH AND STRATEGIC ALLIANCES IN SEMICONDUCTOR START-UPS.

Subjects: STRATEGIC alliances (Business); BUSINESS networks; MARKET orientation

  • Source: Academy of Management Journal. Jun2002, Vol. 45 Issue 3, p527-545. 19p. 3 Charts, 4 Graphs.

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Academic Journal

CONTINUOUS "MORPHING": COMPETING THROUGH DYNAMIC CAPABILITIES, FORM, AND FUNCTION.

Subjects: COMPETITIVE advantage in business; ECONOMIC competition; ORGANIZATIONAL structure

  • Source: Academy of Management Journal. Dec2001, Vol. 44 Issue 6, p1263-1280. 18p. 1 Diagram.

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Academic Journal

SURVIVAL AND PROFITABILITY: THE ROLES OF EXPERIENCE AND INTANGIBLE ASSETS IN FOREIGN SUBSIDIARY PERFORMANCE.

Subjects: INTERNATIONAL business enterprises; FOREIGN subsidiaries; INTANGIBLE property

  • Source: Academy of Management Journal. Oct2001, Vol. 44 Issue 5, p1028-1038. 11p. 2 Charts.

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Academic Journal

NAVIGATING THE COMPETITIVE LANDSCAPE: THE DRIVERS AND CONSEQUENCES OF COMPETITIVE AGGRESSIVENESS.

Subjects: INDUSTRIAL management research; INDUSTRIAL psychology research; ECONOMIC competition

  • Source: Academy of Management Journal. Aug2001, Vol. 44 Issue 4, p858-877. 20p. 2 Diagrams, 4 Charts, 1 Graph.

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Academic Journal

CHANCE, IMITATIVE, AND STRATEGIC ANTECEDENTS TO MULTIMARKET CONTACT.

Subjects: COMMUTER aircraft; COMPETITION; ORGANIZATIONAL learningCALIFORNIA

  • Source: Academy of Management Journal. Apr99, Vol. 42 Issue 2, p171-193. 23p.

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  • 1-10 of  57 results for ""Strategic planning""