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Academic Journal

The use of Social Media by Young Consumers in Purchasing Processes

Subjects: social media; consumer behaviour; young consumers

  • Source: Marketing of Scientific and Research Organizations, Vol 31, Iss 1, Pp 84-108 (2019)

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Academic Journal

The use of social media by young consumers in purchasing processes

Subjects: consumer behaviour; generation Z; marketing communication

  • Source: Marketing of Scientific and Research Organizations, Vol 31, Iss 1, Pp 83-108 (2019)

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Academic Journal

Social media as a source of market information

Subjects: customer; information society; market

  • Source: Marketing of Scientific and Research Organizations, Vol 24, Iss 2, Pp 41-58 (2017)

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Academic Journal

Social media as a source of market information

Subjects: social media; information society; market

  • Source: Marketing of Scientific and Research Organizations, Vol 24, Iss 2, Pp 41-58 (2017)

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