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Conference

Does humour travel? Advertising practices and audience effects in the United States and People’s Republic of China

Subjects: anzsrc-for: 1505 Marketing

  • Source: urn:ISSN:0265-0487 ; urn:ISSN:1759-3948 ; The International Advertising and Branding Conference, Wuxi, China, 2018 - 2018

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  • 1-1 of  1 results for ""Humour""