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Periodical

CUSTOMER LOYALTY IS OVERRATED.

Authors : LAFLEY, A.G.; MARTIN, ROGER L.

Subjects: CUSTOMER loyalty; BRAND name products -- Social aspects; BUSINESS planning

Source: Harvard Business Review. Jan/Feb2017, Vol. 95 Issue 1, p45-54. 10p. 5 Color Photographs.

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Periodical

WHY READ PETER DRUCKER?

Authors : Kantrow, Alan M.; LAFLEY, A.G. (AUTHOR); HESSELBEIN, FRANCES (AUTHOR)

Subjects: PUBLISHED reprints; DRUCKER, Peter F. (Peter Ferdinand), 1909-2005; CRITICAL theory

Source: Harvard Business Review. Nov2009, Vol. 87 Issue 11, p72-82. 11p. 6 Illustrations, 1 Diagram.

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Periodical

Making inspiration routine: it's not about brilliance. Valuable new ideas are the product of hard work and smart, disciplined processes

Authors : Lafley, A.G.; Charan, Ram

Source: Inc. June 2008, Vol. 30 Issue 6, p98, 4p.

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Periodical

Leading Innovation.

Authors : Lafley, A.G.

Subjects: PROFIT; PROCTER & Gamble Co.UNITED States

Source: Executive Excellence. Feb2003, Vol. 20 Issue 2, p8. 2p.

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