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Subject : consumer attitudes Subject : sales promotion Geographic : canada Filter by : Subject

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Academic Journal

Distilling Authenticity: Materiality and Narratives in Canadian Distilleries' Authenticity Work.

Authors : Voronov, Maxim; Foster, William M.; Patriotta, Gerardo

Subjects: DISTILLING industries; AUTHENTICITY (Philosophy); CONSUMER attitudesCANADA

Source: Academy of Management Journal; Oct2023, Vol. 66 Issue 5, p1438-1468, 31p, 7 Charts

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Academic Journal

Branding a tertiary institution by committee: An exploration of internal brand analysis and management processes.

Authors : Chapleo, Chris¹ ; Clark, Paul²

Subjects: *BRANDING (Marketing); *PRODUCT management; *STAKEHOLDERSCANADA

Source: Journal of Brand Management. Nov2016, Vol. 23 Issue 6, p631-647. 17p.

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Periodical

FASHION VICTIM.

Authors : Warnica, Richard

Subjects: RETAIL industry; STOCK prices; FASHION designCANADALE Chateau Inc.

Source: Canadian Business; 3/4/2013, Vol. 86 Issue 3, p44-47, 4p, 16 Color Photographs, 5 Black and White Photographs, 1 Graph

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Periodical

DON'T GET COMFORTABLE, TARGET.

Authors : PHILP, BRUCE

Subjects: CONSUMER attitudes; MARKET entry; RETAIL industryCANADATARGET Corp.; TARGET Canada Co.

Source: Canadian Business; 7/15/2013, Vol. 86 Issue 11/12, p20-20, 1p, 1 Black and White Photograph

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Periodical

Promo's New Prominence.

Authors : MacDonald, Jason

Subjects: SALES promotion; BRANDING (Marketing)CANADACOORS Canada (Company)

Source: Marketing Magazine; 9/3/2001, Vol. 106 Issue 35, pP3, 2p, 2 Color Photographs

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