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L’efficacité des sites web dans la stratégie de communication marketing des offres touristiques en Algérie : Cas d’étude : le site web de Ministère du Tourisme et de l’Artisanat(MTA).

• Authors : BENDEBILI, Ismail¹ ; BENAICHA, Abdelkrim¹

• Source: Al-Tawasul. 2023, Vol. 29 Issue 4, p74-87. 14p.

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Innovación y co-creación como impulsores de la participación de los jóvenes en la gobernanza sostenible del turismo

• Authors : Andreu Aparicio, Herminia; ...

Subjects: Turisme; Turismo; Tourism

• Source: TDX (Tesis Doctorals en Xarxa)

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أثر الذكاء التسویقي في تحقیق التفوق التنافسي للمؤسسات الاقتصادیة -دراسة میدانیة لعینة من مؤسسات جزائریة-.

• Authors : بایة وقنوني¹ ; عبد الرزاق حمیدي¹

• Source: Al-Tawasul. 2023, Vol. 29 Issue 1, p119-138. 20p.

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Les enjeux de la Gestion de la Relation Client au sein d’une entreprise de services. Illustration à travers le cas d’Algérie Télécom .

• Authors : Nabila, BOUBAGHELA-CHIKH¹

Subjects: *CUSTOMER relationship management; *CUSTOMER satisfaction; *INFORMATION & communication technologies

• Source: Roa Iktissadia Review. 2022, Vol. 12 Issue 2, p165-179. 15p.

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Comment ré-inventer un patrimoine de goût dans un contexte de crise ? Le cas du champagne des vignerons.

• Authors : NDIONE, Louis César¹

Subjects: *RELATIONSHIP marketing; *VALUE (Economics); HAUTE couture

• Source: Revue Management et Avenir. jun2023, Issue 135, p15-35. 21p.

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Benchmarking unhealthy food marketing to children and adolescents in Canada: a scoping review.

• Authors : Potvin Kent M; School of Epidemiology and Public Health, University of Ottawa, Ottawa, Ontario, Canada.; Hatoum F

Subjects: Benchmarking* ; Internet*; Adolescent

• Source: Health promotion and chronic disease prevention in Canada : research, policy and practice [Health Promot Chronic Dis Prev Can] 2022 Aug; Vol. 42 (8), pp. 307-318.Publisher: Public Health Agency of Canada = Agence de la santé publique du Canada Country of Publication: Canada NLM ID: 101648506 Publication Model: Print

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Bookstagram Tours: Redefining Social Media Marketing in the Publishing Industry in Romania

• Authors : Iuliana Obreja

Subjects: bookstagram tours; influencer marketing; bookstagrammers

• Source: Romanian Economic Journal, Vol XXVII, Iss 87, Pp 24-32 (2024)

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Consumer Cynicism in Influencer Marketing: An Impact Analysis on Purchase Intention and Brand Loyalty

• Authors : Mehmet Gökerik

Subjects: i̇nfluencer pazarlama; tüketici sinizmi; satın alma niyeti

• Source: İtobiad, Vol 13, Iss 1, Pp 404-421 (2024)

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Digital Marketing Communication as an Instrument in Social Responsibility Projects After the Earthquake in Türkiye

• Authors : Aşkim Nurdan Tümbek Tekeoğlu; Mehmet Ekim Ayyıldız

Subjects: earthquake; social responsibility; digital marketing communication

• Source: İtobiad, Vol 13, Iss 1, Pp 86-105 (2024)

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Marketing olfativo: o uso estratégico dos aromas no setor alimentício e o seu impacto no comportamento do consumidor

• Authors : Antônio Carlos Efing; Maristela Denise Marques de Souza; Natalia Michelini Paviani

Subjects: direito do consumidor; marketing olfativo; marketing sensorial

• Source: Civilistica.com, Vol 13, Iss 1, Pp 1-20 (2024)

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