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Academic Journal

ASSESSMENT OF INTEREST RISK IN BANKS ANNOSTATION

Subjects: Key words: Bank marketing; potential client; commercial banks

  • Source: International journal of advanced research in education, technology and management 2(4) 65-73

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Academic Journal

WAYS TO ASSESS BANK MARKETING EFFICIENCY AND INCREASE IT

Subjects: Key words: Bank marketing; potential client; commercial banks

  • Source: International journal of advanced research in education, technology and management 2(3) 272-284

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Academic Journal

Predicting reaction based on customer's transaction using machine learning approaches

Subjects: Bank marketing; Decision tree; K-nearest neighbors’ algorithm

  • Source: International Journal of Electrical and Computer Engineering (IJECE); Vol 13, No 1: February 2023; 1086-1096 ; 2722-2578 ; 2088-8708 ; 10.11591/ijece.v13i1

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Academic Journal

Service Quality and Customer Loyalty: Evidence from Jordanian Banks

Subjects: Service quality; Customer loyalty; Quality dimensions

  • Source: المجلة الاردنية في ادارة الاعمال; Vol 18, No 4 (2022) ; المجلة الأردنية في إدارة الأعمال; Vol 18, No 4 (2022) ; Jordan Journal of Business

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Academic Journal

Marketing in the Banking Sector and its Role

Subjects: marketing; trust; bank marketing strategies

  • Source: European Multidisciplinary Journal of Modern Science; Vol. 11 (2022): European Multidisciplinary Journal of Modern Science; 63-67 ; 2750-6274

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