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Academic Journal

Unveiling the Power of Social Media: Innovative Strategies and SOCMINT Insights in Modern Marketing

Authors : Raluca-Giorgiana Chivu (Popa); Ionut-Claudiu Popa

Subjects: social media marketing; consumer behaviour; social media intelligence

Source: Ovidius University Annals: Economic Sciences Series, Vol XXIII, Iss 2, Pp 411-417 (2024)

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Academic Journal

The Degree of Adoption of Business Intelligence in Romanian Companies—The Case of Sentiment Analysis as a Marketing Analytical Tool

Authors : David-Florin Ciocodeică; Raluca-Giorgiana (Popa) Chivu; Ionuț-Claudiu Popa

Subjects: digitalization; sentiment analysis; big dataagris

Source: Sustainability; Volume 14; Issue 12; Pages: 7518

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Academic Journal

The Role of Blockchain Technologies in the Sustainable Development of Students’ Learning Process

Authors : Raluca-Giorgiana (Popa) Chivu; Ionuț-Claudiu Popa; Mihai-Cristian Orzan

Subjects: blockchain; sustainable education; higher educationagris

Source: Sustainability; Volume 14; Issue 3; Pages: 1406

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Academic Journal

Analysis of the Trust Offered to Companies Based on the Number of Followers on Instagram

Authors : Raluca-Giorgiana (Popa) Chivu; Ionuț-Claudiu Popa; Bianca Cristiana Voicu

Subjects: marketing; consumer behaviour; instagram

Source: Ovidius University Annals: Economic Sciences Series, Vol XXII, Iss 1, Pp 521-527 (2022)

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Academic Journal

Human Resources Management - A Process Adapted to 2022

Authors : Ionuț-Claudiu Popa; Raluca-Giorgiana (Popa) Chivu; Florina (Mihai) Floroiu

Subjects: hrm; change; strategies

Source: Ovidius University Annals: Economic Sciences Series, Vol XXII, Iss 1, Pp 693-701 (2022)

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Academic Journal

Sustainable Transformation of Consumer Behavior—Vector Modeling in Determining the Decision to Choose a Medical Service in the Context of COVID-19

Authors : Raluca-Giorgiana (Popa) Chivu; Ionuț-Claudiu Popa; Adrian Mociu

Subjects: medical innovation; health services; COVID-19agris

Source: Sustainability; Volume 13; Issue 23; Pages: 13025

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Academic Journal

Marketing Through Social Networks - Analysis of the Presence in Social Media of Romanian Consumers

Authors : Raluca-Giorgiana Chivu (Popa); Bianca-Cristiana Voicu; Ionuț-Claudiu Popa

Subjects: social media marketing; consumer behavior; social media users

Source: Ovidius University Annals: Economic Sciences Series, Vol XXI, Iss 2, Pp 646-652 (2021)

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Academic Journal

Restarting the Air Transport Industry After Covid-19 – An Economic Forecast

Authors : Ionuț-Claudiu Popa; Alexandru Bosinceanu

Subjects: air transport; restart; covid-19

Source: Ovidius University Annals: Economic Sciences Series, Vol XX, Iss 1, Pp 451-456 (2020)

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Academic Journal

Using Big Data in Marketing and Advertising: A Case Study

Authors : Adrian Ionuț MOȘESCU; Raluca Giorgiana CHIVU; Ștefan-Claudiu CĂESCU

Subjects: big data; marketing; Marketing. Distribution of products

Source: Journal of Emerging Trends in Marketing and Management, Vol I, Iss 1, Pp 259-264 (2020)

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Academic Journal

Use of E-Learning Platforms in the Training of Personnel in the Air Transport Industry

Authors : IONUȚ-CLAUDIU POPA

Subjects: air transport services; mobile learning; e-learning

Source: Global Economic Observer, Vol 8, Iss 1, Pp 102-107 (2020)

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